1. Who we are
The Appraisal Magnet System (appraisalmagnet.com) is operated by Matt Jolly ("we", "us", "our"). For privacy questions or requests, contact info@appraisalmagnet.com.
2. Information we collect
- Information you provide: name and email address when you purchase. Payment details are collected and processed directly by our payment processor, Stripe — we never see or store your full card number.
- Information collected automatically: IP address, browser/device type, and general usage data via analytics tools, to help us understand how visitors use the site.
- Cookies: we may use cookies or similar technologies for basic site functionality and analytics.
3. How we use your information
- To deliver the product you purchased, by email
- To process payment and prevent fraud
- To respond to support, privacy, or refund requests
- To understand and improve the site
We do not sell your personal information.
4. Sharing of information
We only share information with service providers who help us run the business — currently Stripe (payments) and our website hosting/analytics providers. Each is given only what it needs to do its job.
Advertising and analytics
We use the Meta Pixel and Meta Conversions API to measure the performance of our Facebook and Instagram ads and to show relevant ads to people who visit this site. These tools use cookies and similar technologies, and when you make a purchase we share limited information with Meta (such as an encrypted, hashed version of your email address and details of the purchase) so Meta can match it to ad activity. Meta handles this information under its own Data Policy (https://www.facebook.com/privacy/policy). You can manage ad preferences in your Facebook or Instagram settings and through https://www.facebook.com/adpreferences, or block cookies in your browser.
5. Data retention
We keep personal information only as long as needed for the purposes above, or as required by law (e.g. tax records).
6. Your rights
You can ask us to access, correct, or delete the personal information we hold about you at any time by emailing info@appraisalmagnet.com.
7. Security
We take reasonable steps to protect your information, but no method of transmission or storage is 100% secure.
8. Children
This site is intended for real estate professionals and is not directed at children. We do not knowingly collect information from anyone under 18.
9. Changes
We may update this policy from time to time; the current version is always available on this page.